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BSD Group

The Weave · V

Top 100

The brands women love — BSD's market-intelligence platform.

Flagship platform

Top 100 Most Loved Brands by Women is BSD's flagship research and intellectual-property platform on women, brands and consumer choice, growing beyond an annual ranking into a continuous women-market ecosystem.

Role in the weave

Holds the Group's women-market intelligence, informing strategy, communication and creative work.

Core capabilities

  • Annual ranking of the brands women love
  • Women-market research

Selected proof

Women markets

Top 100 Most Loved Brands by Women — Kenya launch

The Kenya study launched publicly; Ipsos is listed as research partner in BSD's public portfolio.

Public portfolio reference · awaiting client validation · Illustrative artwork

One engagement

Many threads, one cloth.

  1. BSD Ltd researches the market and develops the business and brand strategy.
  2. Avid PR develops the corporate communication, media and reputation plan.
  3. Whiteboard creates the identity, campaign and content system.
  4. The proposed Digital & Technology Studio would develop the website, portal, campaign dashboard or chatbot.
  5. BrandQuad trains leadership, marketing teams, frontline staff and brand ambassadors.
  6. BSD's measurement team tracks performance and converts results into executive insight.

Proposed · pending BSD confirmation

Where Top 100 is heading.

  • Regional and global editions
  • Sector-specific women-market studies
  • Brand-love diagnostics
  • Women-consumer intelligence subscriptions
  • Brand clinics and roundtables
  • Interactive ranking dashboards